Thursday, 28 February 2019

Capital: case study blog tasks

Capital: case study blog tasks

Work through the following tasks to build a detailed case study for Capital. This will give you plenty of background information to use in an exam question. Remember, for this CSP the question could be on any of the key concepts: language, industries, audiences or representations.


Reviews and features

Read the following interviews, reviews and features on Capital:

Guardian review by Sam Wollaston
Telegraph review by Ben Lawrence
London Evening Standard: five things you need to know about Capital
Behind the scenes filming Capital from the Daily Telegraph

1) What positive points do the reviews pick out about Capital?

The Evening Standard: Capital offers a microcosmic metaphor for London at large, but it also feels real in the portrayal of its characters, from the financially-sound to the economically-struggling.

2) What criticisms are made - either of the TV drama or the original novel?

One criticism that was made about the TV drama is that certain topics were only touched and wasn't really focused on throughout the series.

3) How does the TV drama change the time period and location for the story in comparison to the original novel?

The original novel was set when London was in recession/ financial crash (2008) whereas, the TV Drama was only released 4 years ago.

4) In the Telegraph 'behind the scenes' article, what does the writer say about the London housing market?

"House prices are still rocketing skywards, the wealth gap yawns wider than ever and nothing much has changed."

5) What references can you find in these reviews and features to the idea Capital is a 'state-of-the-nation' drama? How does it capture modern-day London?

Peter Bowker’s new TV adaptation shifts the action to the present day, post mis-selling and banker bashing. It’s a wise move and this drama shows an eternal London, riven by inequality and quickened by diversity.


Textual analysis

Watch the trailer for Capital:

 


1) How does the drama use camerawork to capture London life? 

The Capital trailer starts of with medium close-ups of the people that live on Pepys Road. It illustrates the multi diversity within London. It also shows the day to day life of the people that live on Pepys Road.

2) What does the camera movement when characters are initially introduced suggest about the drama and its London setting? Pick out one or two shots in particular.

The camera movement highlights that the community is lively and happy. One of the shots that connote that the community is lively and happy is when Quentina Mkfesi was introduced. The way she was walking connotes she is joyful. Another shot that shows the community is jubilant is when Ahmed Kamal was introduced and the shot that was used was a medium-close up which allows the audience to see the emotions on Ahmed's face which in this case was happiness.

3) How does the trailer use mise-en-scene to capture the family element of the drama?

The clothing that is used such as casual clothing when the Ahmed brothers are speaking and when Roger and his wife is talking she is wearing a bathrobe. The locations that were used are inside the homes which is automatically associated with family element.

4) Bastille's 'These Streets' is used as the soundtrack for the trailer. What does this communicate to the audience and why is it effective? 

The sound track starts with the lyrics "These streets are yours, you can keep them" which immediately creates enigma codes as is someone going to take over the street that these innocent people are living on?
The soundtrack also has a joyful aspect to it as the trailer shows what the characters are going through on their daily lives.

5) How does the trailer introduce narrative strands suggesting tension or enigma in the 40-second running time?

The trailer does this so the audience has an idea of what the narrative is and the enigma codes are there to interest the audience and make them question themselves as to what may happen next.


Watch the Episode 1 preview for Capital:

 

1) What does this preview clip suggest about the potential sub-genres for Capital?


Some of the potential sub-genres for Capital could be mystery and crime. This is because the post card situation has been escalated to the police and is under investigation. There is tension building up throughout the clip.

2) What elements of the clip might suggest this is a 'state-of-the-nation' drama?

Capital focuses on recession, financial crash along with the price of houses in London rapidly increasing and immigration .

3) Analyse the mise-en-scene in this clip. How does this provide realism and familiarity for audiences?

Mise-en-scene included props, scenery, costume, lighting and many more elements. 
The costume that the police man was using highlights realism as many people associate policemen in formal clothing.

4) What audience pleasures are provided by this scene?
One of the audience pleasures that are provided by this scene is enigma codes. This keeps the audience questioning what action will be taken? Will the person that keeps taking photographs get caught?

5) How is the audience positioned to respond to the different characters in this particular sequence?

The audience are positioned to sympathise because all the Ahmed's are trying to do is get on with their daily lives but they are being threatened with these post cards which makes them feel extremely uncomfortable.


Watch the Episode 2 preview for Capital:


 


1) How does this clip represent upper-middle-class family life?

This clip represents upper-middle-class family lives as stressful and not easy. Towards the end of the clip you can see Rogers wife rudely intruding into the kitchen while the kids were singing and she was demanding for her phone as she had lost it. This shows that despite having the money they're still not happy with what they've got.

2) What narrative strands are suggested in this sequence?

The narrative strands that are suggested in this sequence is that it seems as if Roger and his wife aren't on good terms and there seems to be a hint of romance when Roger was speaking to the babysitter which seemed a bit flirtatious.

3) How is the audience positioned to respond to Roger Yount, the main character (banker and father to the two boys)?

The audience is positioned to sympathise with Roger as he is a hard working man and father but it seems to be that his wife does not understand how hard he works.
Representations: close-textual analysis

Capital offers a range of fascinating representations - from London and Islam to the issues of asylum seekers and inequality. You need to be able to confidently discuss these issues in the context of 2015 London - with reference to key scenes from episode 1. Representations include: London, family, gender, ethnicity, religion, immigration, asylum, inequality, wealth, aging and more.

1) Write an analysis of the representations in each of the key scenes from episode 1 we studied in class:

Scene 1: opening sequence 00:30 – 4.49


The opening sequence starts with a birds-eye of Penny road panning up so the audience can see the beautiful scenery of London. In London, especially Penny Road the prices of the houses are increasing significantly.
The opening sequence then follows up with flashbacks on how the old lady has lived in the house for a very long time, it shows when she got married, gave birth, took her child to school, her child growing up and moving out and her husband passing away. Then it focuses on how the old lady is in her local corner shop, she suddenly falls down and the male shopkeeper helps her up. This reinforces the stereotype that the men are strong. When the shot changes to the old lady walking downstairs to collect her letter it is a top-down 





Scene 2: work in the City 6.28 – 8.10

Scene 2 starts with the overcrowded busy train during the morning commute. As Rodger leaves the train station the audience can hear police sirens on the streets of London. There is also a birds-eye view of the business district in central London which is fetishised by the tall big buildings. The scene then goes onto how the wife is spending her husbands money on organising the house while her husband is at work. In terms of ethnicity, the British white male works in the city and has a good professional job. The people that are renovating the house are foreigners. 



Scene 3: “Which of those isn’t absolutely essential?” 14.00 – 15.35

The scene starts with enigma codes when the hooded male is taking pictures (POV Shot) and the music used creates suspense for the audience. As the scene goes on the wife is in lingerie while the husband is in bed using the laptop/doing work. The wife is a modern middle class woman. As she gets into bed it is very clear that she is dominant when she rejects her husband for sex. In terms of ethnicity it is clear that the white British family is wealthy.



Scene 4: asylum 18.03 – 19.42 AND 31.10 – 32.40

Scene 4 starts with a top down/ birds eye view of the houses. Then focuses on how the black female who is illegal is going to get her money cashed out however she is financially and sexually exploited. This reinforces male dominance as the man is exploiting her e.g. asking for a kiss. In the corner shop a white police officer turns up as the asian family has made a complaint for the post cards they've been receiving. The stereotypes that is reinforced in this shot is a typical asian shop keeper and the typical white police officer. Another stereotype that is reinforced in this scene as a whole is that black people are involved in dodgy business.



Scene 5: “What use is 30 grand?” 36.40 – 39.00 

This scene starts with a birds eye view of London which connotes that London is the financial business district. Rodgers wife is flirtatious with Rodger as it is the day where Rodger gets his bonus from work and he is expecting more than usual. Rodger is a white British male working in the city in a modernised office. When he finds out he only earns a £30K bonus there is a element of cross cutting of him being shocked, sick and furious because he has made only £30K.



Scene 6: life at the corner shop 40.10 – 42.55

Scene 6 shows the audience how diverse London is. The diversity is reinforced because the Asian family own the corner shop whereas, the British are working in the city. Rodgers wife goes to the corner shop to get some coriander which is going to be used for cooking. This reinforces that woman are the one who are always doing the house work such as cooking and decorating.

You can choose which aspects to focus on for each scene: e.g. London, family, gender, ethnicity, religion, immigration, asylum, inequality, wealth, aging etc.

2) How does Capital use stereotypes? Do the characters and issues represented in Capital reinforce or subvert the stereotypes we typically see in the media?

One stereotype that Capital uses is



Industries and production context 

Capital was produced by independent production company Kudos for the BBC. Look at the Kudos website and also read the Kudos Wikipedia page.

1) Who is the parent company for Kudos? Endemol Shine Group is the parent company for Kudos.

2) What was the breakthrough show for Kudos in 2002?  It came to international attention with the BAFTA Award-winning spy drama Spooks, which debuted on BBC One on 13 May 2002.

3) Watch the showreel on the Kudos website. What other TV dramas have Kudos produced? What awards have they won? Kudos produced: Apple tree yard, Broadchurch (Best drama series, Best crime drama 2017), Gunpowder, Tin Star, Troy, Humans, The Tunnel: Vengeance, The Boy With The Topknot, Man In An Orange Shirt. 

4) What audience pleasures does the showreel suggest Kudos productions offer? 

The showreel suggest Kudos productions have a wide range of 


Marketing and promotion

Read the BBC Press Pack for Capital.

1) How does the programme information on page 3 make Capital sound interesting to audiences?

Page 3 makes Capital sound interesting as it tells the audience some of the awards the actors have won which tells you that the show is going to be immaculate. It also goes on to explaining the narrative in Capital which intrigues the audience and leads them to watching Capital.

2) Why does the programme information mention the other shows that the director and producer have worked on?

This was does to tell the audience the actors are experienced and they know what they're doing along with reassuring the audience that Capital is going to be performed outstandingly. 

3) Who commissioned Capital for BBC? 

Kudos commissioned Capital for BBC

4) Read the interview with Toby Jones. What does he say about the character of Roger?

Toby Jones says: "Roger isn’t an evil banker, he’s a slightly complacent banker. He’s become used to a certain way of life and has a self-imposed pressure to live that way. He spends a lot of money on things that other people don’t spend money on – for example fixtures and fittings - but that is normal to him and his wife. He is not totally in charge of his life or his work."

5) Read the interview with Adeel Akhtar (page 10). What does he suggest Capital says about the fictional Pepys Road and the sense of community (or lack of it) in London?

Adeel Akhtar says: "We’re living in a strange time now. I think we’re at a crossroads and a lot of things are slowly happening, socially, economically and culturally. Pepys Road is a manifestation of this. It’s an example of what is happening on a lot of roads in London and Britain." 

6) Read the interview with Shabana Azmi (page 12). What does she say about Asian representations in Britain? 

Shabana Azmi says: "I think so. If you look at the subject of Capital, and the number of communities that are being represented, there’s awareness that the world is shrinking, and becoming a global village. We are absorbing cultures, and understanding them, or at least trying to understand them within their own paradigms." 

7) Read the interview with Peter Bowker (who adapted Capital - page 14). What are his favourite scenes in the drama and why?

Peter Bowker's favourite scenes were: Christmas morning where Roger has been abandoned and left to look after his two children.Roger realises that his life is changing but it’s done with such comedy! It is one of those glorious Basil Fawlty moments where the farce is working at one level and the emotional farce is working at another. I also love the Kamals’ chaotic family meals. They are quintessentially archetypal family scenes that everybody lives through, but played with great comedic panache. 

8) Read the interview with Derek Wax, the Executive Producer for Kudos (page 16). Why did he produce Capital and what does it say about the way we live now?

The reason he produced Capital was because The novel really spoke to me as it has a sweeping Dickensian ambition to it, all life in one street. 

What it says about the way we live: It definitely speaks to me about where London and the country is now. The obsession with property, the fact that London house prices have risen extraordinarily, has only intensified the sense of a society of haves and have-nots. Your home becomes the thing by which you are defined at some level, and in Capital we go from Bogdan's bedsit to Petunia's home untouched for 60 years, to Roger and Arabella with their multiple homes and constant refurbishment, which is a fascinating way of entering the psychology of these characters. Everyone’s connection to money is explored but then the novel expands to ask what life’s real value is, and it does this with a very deft, light touch. 




DVD packaging

Look at the DVD packaging for Capital. There are many marketing techniques employed here.

1) How does the packaging use other critically acclaimed TV dramas to promote Capital?

This packaging has a tagline alongside the name of the series which creates numerous enigma codes.
There are also reviews which attracts customers to watch the series.

2) What does the use of design and images suggest to the audience about the drama?

It tells the audience that it is clearly about the multi diversity in London in the recent years and may go onto talking about news thats been happening in the recent years.

3) How are review quotes used on the cover and what do they suggest to the audience about sub-genre, narrative and audience pleasures?

The review quotes used clearly tell us that it is an outstanding drama. The use of London in black could tell us not everything is as expected in London.

4) What representation of London does the DVD packaging offer?

Tells us that there are many ethnic minorities and London is very diverse.



Thursday, 14 February 2019

Film regulation and the BBFC - blog tasks

1) Research the BBFC in more detail: what is the institution responsible for? How is it funded? What link does it have to government?

The BBFC is responsible for regulating the film industry.  The BBFC is completely independent and because we’re not-for-profit, our fees are designed only to cover our costs. They are calculated against the running time of content submitted for classifying or compliance work, and we consult the Department of Digital Culture, Media and Sport (DCMS) before making any fee changes.

2) Read this BBFC guide to how films are rated. Summarise the process in 50 words.


The BBFC’s classifying decisions are reached by consensus, with the Chief Executive, the President and the two Vice-Presidents taking final responsibility.Our Compliance Officers watch a combination of films, DVDs, and online content during each working day. They usually view DVDs on their own, which we call ‘solo viewing’. Content suitable for solo viewing includes episodes from TV series or programmes aimed at young children that have already been broadcast on TV. Films for cinema release are classified by teams of two. Controversial or extreme content is also seen by teams - and often by more than one team - to get a range of opinion.


3) Read this BBFC outline of the issues faced when classifying a film. Summarise the debate in 50 words.


if the work has a generally dark or unsettling tone that may disturb the audience at that level, then it may receive a more restrictive rating. The impact of a work (ie, how it makes the audience feel) is also taken into account, for example in relation to horror films where threat may be more significant than violence. Alongside considering the relevant legislation, the main age rating issues that need to be taken into account include:
• Violence
• Sex
• Sexual Violence
• Drugs
• Horror
• Imitable Behaviour
• Discrimination
• Language


4) Read this BBFC section on controversial decisions. Why did The Dark Knight generate a large amount of media coverage regarding its certificate? Do you agree with the 12A certificate The Dark Knight was awarded? The Dark Knight generated a large amount of media coverage because the violence in the film was extremely strong and people started questioning whether the age certificate met the actual film.

5) What are the guidelines for a 15 certificate?

Dangerous behaviour should not dwell on on detail which should be copied.
The work as a whole must not endorse discriminatory language or behaviour, although there may be racist, homophobic or other discriminatory themes and language.
There are no constraints on nudity in a non-sexual or educational context. Sexual nudity may be permitted but strong detail is likely to be brief or presented in a comic context.



6) The BBFC website offers an explanation of every classification it makes and detailed case studies on selected titles. Look at the rating for Chicken and explain why it was given a 15 certificate.

The reason Chicken was given a 15 certificate is because it contained strong language such as (C**t) and (F**k) which is frequently used. There is also strong violence by a male character towards another male character resulting in blood all around the face.

Tuesday, 5 February 2019

An introduction to TV Drama: Blog task

An introduction to TV Drama: Blog task

Use our Media Factsheet archive on the M: drive Media Shared (M:\Resources\A Level\Media Factsheets) to find Media Factsheet #164 on Television Serial Drama. Save it to USB or email it to yourself so you have access to the reading for homework. Read the whole of Factsheet and answer the following questions to show your comprehensive knowledge of the television drama genre:

1) What is serial television drama? Write your own definition.

A serial television drama is a set if episodes that consist of one narrative throughout a season with cliff hangers at the end of each episode to keep the audience interested with the series. The episodes are a gradual build up of tension as in the end there will be a answer or an issue will be resolved.

2) List five of the TV dramas discussed in the history of the genre on page 1 of the factsheet. How has the genre evolved over time?

Dr. Who 
Eastenders
Casualty
Holby City
Doctors

3) List the sub-genres of TV drama featured in the factsheet. Come up with your own example of an existing TV dramas to fit each category.

Most television dramas follow a set narrative structure, compromising a story of the week delivering narrative resolution at the end of each episode.

4) Why is setting so important for TV drama?

Setting is extremely important for TV drama because it communicates with the audience and gives enigma codes such e.g. Why are they here? What's going to happen?

5) How do TV dramas typically use character? What audience pleasures can be linked to character in TV drama? (Hint: Uses & Gratifications theory!)

TV dramas allow the audience to build relationships with the characters. They also may be able to relate with what the character is going through which is an audience pleasure.

6) What is a multi-strand narrative? Give an example of a TV drama that features a multi-strand narrative.

An isolated group of characters. 

7) What is a cold opening?

A cold opening is when it goes straight to the narrative without any credits given in the beginning.

8) How can Todorov's theory of equilibrium be applied to TV drama serials?

All TV drama series have an equilibrium where everything is in peace. The disequilibrium is when someone comes/happens to disrupt the peace. The new equilibrium is when the problem has been sorted out and they're back in peace.

9) What is the typical form for TV dramas and how are the programmes typically distributed to an audience?

A good example of this is Eastenders. Eastenders has a cast with young people/teenagers and also with elder people/middle-aged.  This lets all ages watch Eastenders as they all can build personal relationships with the characters and is able to relate with them.

10) How have subscription channels (such as HBO) and streaming services (such as Netflix and Amazon Prime) changed the form and content of TV dramas?

Subscription channels have fixed times to watch programmes whereas, with streaming services you can watch anything you'd like at any time you want.

11) Choose a TV drama and do your own analysis of it using the SETTING / CHARACTERS / NARRATIVE / FORM headings as featured on page 3 of the factsheet.

Top Boy

Setting: Set on the fictional Summerhouse housing estate in Hackney, East London.

Characters: Ashley Walters (Dushane), Kane Robinson (Sully), Shone Romulus (Dris), Malcom Kamulete (Ra'Nell)

Narrative: The series follows the lives of a group of people involved in drug dealing and street gangs.

Form: Distributor: Channel 4 & Netlfix
Running Time: Approx. 48 Minutes.

12) How might the TV drama genre evolve in future?

There is a rising number of international content. For smaller TV drama's the only way of surviving is through promotion.

Tuesday, 29 January 2019

Chicken: case study blog tasks

Funding

1) What was the budget for Chicken? The budget for Chicken was £110,000

2) How did Joe Stephenson end up raising the money to make the film? Joe Stephenson raised the money entirely through investments from individuals.

3) How does the Chicken budget compare to a Hollywood-funded British blockbuster such asSpectre or Paddington 2? Chicken was set at a few locations within the UK whereas a Hollywood funded British blockbuster would use numerous locations within the UK and some shots may be abroad.

4) Joe Stephenson tried to secure funding from organisations that help low-budget filmmakers. What is the BFI Film Fund and how does it contribute to the British film industry? The BFI uses national lottery funds to develop and support original film makers. They contribute towards the British Film Industry because they fund low-budgeted films.

5) Why do you think Chicken failed to secure funding from the BFI Film Fund? Chicken failed to secure funding from the BFI Film Fund because the director has no past record within the film industry so it would've been too much of a risk for BFI to fund the film.


Production

1) What difficulties did the film run into during production?  Some of the difficulties the film faced during production is issues with lighting along with weather such as rain.

2) How many days did the film take to shoot? 19 days.

3) What scenes were particularly difficult for Joe Stephenson to film? The scenes in the dark where they struggled with lighting. Joe Stephenson also struggled with filming Chicken when it was raining.


Distribution

1) Why did the film fail to secure a distribution deal when first made in 2014? Because the film was a low budget and there wasn't enough advertising.

2) What film festivals did Chicken feature at between 2014-2016? Edinburgh, Busan, New Hampshire, Palm beach and Julien.

3) Why are film festivals an effective way for a low-budget film to secure a distribution deal? It can start getting word of mouth to be spread which would lead to more people watching Chicken. Furthermore, the movie would start gaining recognition and winning awards at the festival means they get more recognition.

4) When was Chicken released in cinemas in the UK? May 2016

5) Why do you think film subscription service MUBI chose the film to feature on the service? Yes

6) Why was Film4 a good choice to give the film its UK television premiere? Film4 is a free movie channel and there is a huge amount of viewers that watch Film4. The movie was set in the UK it would make sense being on Film4 and it would create awareness about the sensitive topic in the film.

7) When will the film be released on iTunes and other video-on-demand services in the USA and Canada? 2018


Promotion

Note: some of these pages will be blocked in school - you will need to complete those particular questions at home.

1) What does the trailer suggest regarding genre and the potential audience pleasures of Chicken? In the trailer, there is a number of potential audience pleasures that can be identified. One of them being Visual pleasures. The location that this film was set in is a rural area within the UK. This could lead the audience to feeling relaxed during the film as countrysides are often nice and quiet.

2) What synergy can you find between the trailer and other traditional marketing methods such as the film poster? The film trailer and the film poster both have the directors name along with the rating of the film with some quotes.

3) Why are reviews from industry figures such as Mark Kermode so important to a film's success? Because figures such as Mark Kermode are very important public figures ( Social influencers ) and they have a huge following so if this movie is successful, Mark would be likely to give a great review and there would be more people watching the film.

4) How does the Chicken Twitter account create and maintain interest in the film? The Chicken Twitter account might have exclusive interviews with the cast and directors and may have some bloopers for the audience to watch.

5) Who does the Twitter account re-tweet? How does this help to promote the film? Tweets are retweeted by users of Twitter. When a tweet has been retweeted it goes on the person's feed. If more people retweet Chicken's tweets there will be more publicity for the film Chicken  as more people are reading the tweets and it is also free.

6) How does the Chicken Facebook page use images and video content to promote the film? The Chicken Facebook page uses exclusive content such as bloopers from the film and interviews with the cast and directors.

7) What pages are liked by the Chicken Facebook page? What does this tell you about the film and potential target audience? This would tell us when people are looking at the pages Chicken is liked by, they may visit Chicken's page. This would help Chicken target the right audience as they're liking pages with similar target audiences.

8) Go to the B Good Picture Company's website page for Chicken. What celebrities are mentioned on the page? Why might they be highlighted? One of the celebrities that is on the company's website is Mark Kermode. Mark Kermode has a huge passion for film and has a huge following therefore, some of his fans are likely to watch the things he enjoy's watching or recommends.

9) Now go to the film's official website. What is the key purpose of the website and what does this tell you about the influence of new technology and how it is changing how people watch films? The website is not working!

10) Go to the B Good Picture Company YouTube channel. What videos feature on the channel? How do they help to promote Chicken? The videos that are featured on his YouTube channel is short clips of the movie featuring the characters, trailer and the actors talking about the film Chicken.


Tuesday, 22 January 2019

Our first Close Study Product is from the film industry - Chicken (2014) directed by Joe Stephenson.

Our first Close Study Product is from the film industry - Chicken (2014) directed by Joe Stephenson.

This micro budget British independent film is a great example of something the British film industry has produced for many years - low-budget social realism. Indeed, in the lesson you will have been taken through the rich history of British film from the Second World War to the 21st century. You now need to add to your knowledge of the industry by reading two media factsheets and completing a series of tasks:



1) Summarise the article in 50 words.

2) What are some of the suggested audience pleasures for arthouse film? Some of the suggested audience pleasures for arthouse film

3) Why do some audiences struggle with arthouse film? Refer to some media theory here (there are some important media theories discussed in the article itself).

4) To what extent is arthouse film only for the middle classes and older audiences? Why might this be the case?

5) What type of audience would be interested in Chicken?

Sunday, 20 January 2019

Film Industry: British Film Industry Factsheets

Factsheet #132: British Film

1) Write a one-sentence definition of what makes a film British.

When the film is set in the UK or has some parts set in the UK along with British actors.

2) What is the difference between a Hollywood production context and production context of a British film?

Hollywood productions have more high budgeted films whereas, productions in the UK are more low-budgeted than Hollywood productions.

3) When did the James Bond franchise start? 

The James Bond franchise started in 1962.

4) In terms of film censorship and graphic content, what began to change in British film in the 1970s and 1980s? 

What we see over the course of the 20th century and into the 21st century is a gradual acceptance of social taboos being included in British Film, this usually centres on the main subjects of violence, sex (the two combined being one of the last bastions of solid censorship that films tend to see in the modern age), drug use and criminal activity. 

5) What groups are often represented in British film? Give examples of films these groups feature in.

Many British films tend to centre on topics and issues that deeply concern British society or largely make up the collective British psyche. Issues such as class, politics, social change and education are some of the many issues that British film has explored throughout its history. 

6) What does the Factsheet suggest might be the audience appeal of British film?

The factsheet suggests that the audience appeal of British film's is films that focus on class, politics, education etc.

Factsheet #100: British film industry

1) What is the 'cultural test' to see if a film counts as British? 

The cultural test is to see if the film is classified as British. In order for the film to be British it must score 16 out of 31 to be classified as British.
2) Complete the task on the Factsheet, researching the films listed and finding out what they score on the cultural test: Sweeney, Attack The Block, The King's Speech, We Need To Talk About Kevin and Skyfall.

3) What is the main problem for the British film industry?

The main problem for the British film industry is that they have predominantly been production led rather than distribution led. Filmmakers have to sell the film to a distribution company.
4) What are three of the strengths of the British film industry?

The British film industry takes 5% of the world box-office takings.
5) What are the two options for the future of the British film industry?

British film makers could choose to rely upon co-production with American studios however, this could lead to "British Films" being lost as American's would focus on themselves rather than focusing on British regional accents, politics and cultures.